22.05.2024 - 21.06.2024 (Week 5 - Week 9) Tan Sin Mi (0368821) Advanced Typography Task 2 CONTENT Instructions Lectures Task 2A - Key Artwork Task 2B - Collateral Feedback Reflection Further Reading INSTRUCTIONS LECTURES Week 5: Lecture 5- Perception & Organization Perception 1. Definition Perception is how something is regarded, understood, or interpreted. In typography, it involves visual navigation and interpretation via contrast, form, and organization of content. 2. Focus Typography deals with how textual, visual, graphical, and color elements are perceived and understood. Contrast 1. Size Large elements draw attention first, such as a big letter standing out against smaller letters. Commonly used to make titles or headings more prominent than body text. 2. Weight Bold type can stand out amidst lighter type of the same style. Other met...
21.06.2024 - 23.07.2024 (Week 9 - Week 14) Tan Sin Mi (0368821) Advanced Typography Task 3 CONTENT Instructions Task 3 - Type Exploration & Application Feedback Reflection Further Reading INSTRUCTIONS TASK 3 - TYPE EXPLORATION & APPLICATION In this task, we are required to create or improve a font that addresses a problem or adds value in graphic design, animation, new media, or entertainment design. In last, we need to use the font we created to applying and presenting. This task can take one of three forms: Creating a new font Improving an existing font Experimenting Proposal: Figure 1.1 Proposal PPT Sketches: Figure 2.1 Letterforms Sketches First Version Digitized Letterforms: ...
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